Agency: Leo Burnett
Client: Fiat New Doblò
Executive Creative Director: Alessandro Antonini – Francesco Bozza
Group Creative Director: Davide Boscacci Client
Creative Director: Stefania Abbrugiati
Art Director: Alessandra Buchignani
Copywriter: Julie Carpinelli
Account Director: Paolo Griotto
Prod Agenzia: Franca Quercia – Riccardo Biancorosso
Stylist: Rosanna Bevilacqua
The entire locations, including its props, where all created in CGI.
I really like the light mood given to the images.
The car and the workers where shot in an external sunlight location with the support of flash lights.